Social Media Gurus

Chris Pirillo is a Social Media Guru.

Here is a clip where he spends over 7 minutes explaining the "importance" of Social Media without conveying any actual information.



Replay it again. He doesn't actually say anything. He skirts around the edges of vague concepts without ever delving into any specifics.

Companies are suckered into paying people like this for "consulting".

There is virtually NO DIFFERENCE between what Social Media gurus like Chris Pirillo offers and what this guy offers.



Here is a YouTube video that will save you thousands, maybe hundreds of thousands of dollars in usless consulting fees and hours upon hours of boring meetings.



There is more real, actual, useful information contained in that one YouTube video than you will ever get from a Social Media consultant.

Don't be baffled by the bullshit. It's not that complicated.